AD SPECIFICATIONS FOR HEALTHYPET MAGAZINE

JOURNAL TRIM SIZE 8” X 10 1/2”

BINDING Saddle-stitched

LIVE MATTER Please keep all live matter 3/8" from the trim edges.

PRINTING SWOP standards apply

PROOFS

For 4-color, 3-color and 2-color ads, contract color proof such as:
• Digital Matchprint (Calibrate to SWOP)
• Kodak Approval (Calibrate to SWOP)
• Continuous tone (Calibrate to CGATS/TR001.)
• Proofs must be provided at 100% size.

SUPPORTED DATA FORMATS

Preferred Data Format:

TIFF/IT-P1 (FP, CT, LW and HC)

• Scitex Native (CT, LW, and FLYT)
• Scitex Handshake (CT and LW)
• Resolution:
  • Require LW files at 72 resolution
  • Require CT files at 12 resolution
• Offset:
  
  • 0, 0 offset preferred

PDF/X-1a

Alternate Supported Format:

• Files should be printing industry standard PDF/X-1a.
• All high-resolution images should be CMYK.
• All fonts should be embedded.
• Files built with no transparency.
• Files built as single pages
• The Industry standard for PDF/X-1a is based on the 1.3 specification. Please supply either Acrobat 4 (1.3 spec) PDF's or already flattened files if you are using Distiller 5 and above for exporting the PDF with InDesign.

Creating PDFs

FOR ADDITIONAL INFO ON GUIDELINES:
www.quadarm.com

ALL INQUIRIES AND MATERIALS TO:

Doug Drew
Zoasis Corporation
1500 Olympic Blvd.
Santa Monica, CA 90404
(310) 314-5237
ddrew@zoasis.com